To maximize the outreach of this relaunch event, we aim to promote it in different places, both inside and outside TRU. It includes local media outlets, TRU platforms, and social media. In addition, they also assist us in creating content to promote our event, updating what is happening during and after the event. When it comes to TRU reaching out to TRU stakeholders, we will cooperate with different clubs, students’ unions, newsrooms, and faculty for the promotion. For instance, social media ambassadors and people from the Future Student page will help us to create content and approach both international and domestic students. Moreover, we also distribute our press release or poster on the bulletin board in TRU by ourselves. Moreover, local media outlets, such as CFJC, Kamloops Now, Castanet Kamloops, and Radio NL, could distribute our press releases and promote the event on their social media platforms. Because we desire to have a wide outreach regarding demographics, we choose both newspaper and radio for this promotion campaign. Besides, they can even help us to update during and after the event. In particular, they can do a live interview at the event or write stories about the relaunch event after that.